Online Privacy Policy
Effective June 1, 2007
Thank you for visiting DarnellsResort.com. To demonstrate our commitment to respecting your
privacy, we provide this notice explaining our online information
practices and the choices you can make about the way your information
is collected and used on our websites.
On our websites we collect information that you voluntarily provide
in order for us to provide services and products, process reservations
and other transactions you request, and provide customer service.
We may also use the personal information we collect for other
business purposes such as to better understand customer needs,
enhance relationships, or make appropriate offers.
This Online Privacy Policy applies only to the personal information
that is collected on those public websites where we post this
policy (i.e. not information collected elsewhere)..
Categories of Information We Collect
Making Reservations:
When you make a reservation or purchase a vacation package we
will request your name and address information along with other
information to assist with your reservation and stay such as credit
card number, date of arrival/departure, and room preferences.
Requests for Information:
When you request additional information related to our services
or properties, we may request your name and contact information
such as street address, phone number, and email address.
Email Offers Sign-Up
If you are interested in receiving special offers via email,
we require that you provide your first name and email address.
You may also provide additional information such as your city
of residence, birthday, or interests, to help us tailor our special
offers.
Planning Meetings and Events:
If you are interested in obtaining more information about meeting
and event planning, we may request your name and contact information
such as street address, phone number, and email address.
Contacting Us by Email with Questions or Comments:
When you send us an email from one of our sites, we may retain
information such as the content, your email address, our response,
and the text of any follow-up questions you may have. We may use
this information, for example, to measure how effectively we address
customer concerns online, to personalize your experience, and
to continuously improve our service to you.
Employment:
If you choose to apply for employment online, you will be required
to provide your name, street address, telephone number, email
address and any other information required on a standard employment
application.
Collection of Information Through Web Technologies:
We may automatically track and collect your IP address, domain
server, the type of computer and type of web browser you are using
and use "cookies" to (i) customize content specific
to your interests, (ii) ensure that you do not see the same advertisement
repeatedly, and (iii) store your password so you do not have to
re-enter it each time you use the sites. Some of the websites
operated on our behalf are hosted and managed by other companies
who may track and collect this information.
What are Cookies:
"Cookies" are pieces of electronic information (specifically,
a string of text) that your browser and your operating system
store on your hard drive for record-keeping purposes. Cookies
can store a user's ID and password, personalize home pages, identify
which parts of a site have been visited or keep track of previous
selections or purchases. Cookies can enhance the user's
visit. The use of cookies is an industry standard-you'll
find they are used by most major commercial websites.
How We Issue and Use Cookies:
We issue and use cookies to enhance your visit and the services
we offer on the sites. The sites consist of thousands of pages
of content. We want you to be able to find the information and
offers that interest you, as quickly and easily as possible. The
use of cookie technology helps us to achieve that objective.
We issue and use cookies to keep track of the areas of the sites
which interest our visitors most. In doing so, we can determine
areas of the sites that are most popular and those that are not.
Many improvements and updates to the sites are based on such data
as total number of visitors and pages viewed. This information
is most easily tracked with cookies. Visitors to the sites
who accept cookies may be presented with targeted messages, offers
and ads on the site and via email that we believe would be of
value, based on observed preferences. If you have registered
as a member of the sites and accept cookies, we can tailor your
use to your personal preferences, and it is easier and faster
to take advantage of the sites' benefits. If you have submitted
your email address, you may receive targeted messages we believe
you will find of value. Remember, you may request to be removed
from your email subscription lists.
Your Choice to Accept or Deny Cookies:
You can choose whether to accept or deny cookies; your browser
on your computer is often initially set to accept cookies. However,
you can choose to deny cookies and continue browsing the sites.
Keep in mind that your choice to accept or deny a cookie is different
from your choice to accept/deny email messages.
Sharing Personal Information Collected on our Websites
From time
to time we may partner with other companies to provide co-sponsored
or co-branded promotions, products and services and may share
your information with our co-sponsor. For example, we may co-sponsor
some sweepstakes or contests on our site with other companies
or we may provide prizes for sweepstakes and contests sponsored
by other companies. If you enter one of these sweepstakes or contests,
we may share your information with our co-sponsor or the third
party sponsor. When you use a credit card to purchase goods or
services, we may share your information with the credit card company.
Use of shared information is subject to third parties' policies.
We rely on service providers to help us deliver products and
services, such as providing services in connection with our websites
including reservations, airline and rental car packages, communicating
news and delivering promotional materials via email and direct
mail, processing credit card transactions, and administering sweepstakes
and surveys.
During the course of our business, we may also share aggregated
and share with third parties demographic and statistical information
that is not personally identifiable.
Business Transactions:
In the event that Darnell's Lake Resort merges with or is acquired by another
legal entity, the personal information subject to this party may
be transferred to that other legal entity as an asset.
Legal Requirements:
We will disclose personally identifiable information without
your permission when we believe in good faith that such disclosure
is required by law, or is necessary or desirable to investigate
or protect against harmful activities to guests, visitors, employees,
or others, or to property (including this site).
We may require you to provide your age and date of birth in order
to ensure compliance with U.S. government restrictions on web
sites providing content to, and acquiring information from, children.
Third Party Websites
We do not control and shall not be responsible for the collection
of personal information by third party websites, including websites
owned or controlled by third party owners or managers of hotel
properties, hotel room distributors, or websites not controlled
or authorized by us. Third party websites that are accessed through
links on our websites have separate privacy practices. We have
no responsibility or liability for the practices and policies
implemented by third parties on their websites. Third party websites
may have received permission from us o use our logos or trademarks
but will not be governed by this Online Privacy Policy. You should
contract third parties directly to ask questions about their privacy
practices and policies.
Our Commitment to Children's Privacy
Protecting the privacy of children is especially important. We
do not encourage children to provide us with their personal
information over our websites. In accordance with the Children's
Online Privacy Protection Act (15 U.S.C. 6501 et seq.) ("COPPA"),
we do not collect or maintain personally identifiable information
over our websites from anyone we know to be under the age of 13.
Our Commitment to Data Security
To prevent loss, destruction, unauthorized access or alteration,
to maintain data accuracy, and to ensure the correct use of information,
we have put in place appropriate physical, electronic, and managerial
procedures to safeguard and secure the information we collect
online. However, we cannot guarantee that security of all communications
with or information submitted to our websites.
Online Privacy Policy Changes
In the future, we may make changes to this Online Privacy Policy.
The revised Online Privacy Policy will be displayed via a link
on this website so that you will know what types of information
we gather and the categories of third parties with whom we may
share the information.
Special Notification for California Residents
Individual customers who reside in California and have provided
their personal information to us may request information
about our disclosures of certain categories of personal information
to third parties for their direct marketing purposes. Such requests
must be submitted to us at the following addresses: PO Box 100, Edmonds WA 98020. Within thirty days of receiving
such a request, we will provide a list of the categories of personal
information disclosed to third parties for third-party direct
marketing purposes during the immediately preceding calendar year,
along with the names and addresses of these third parties. This
request may be made no more than once per calendar year. We reserve
our right not to respond to requests submitted other than to the
address specified in this paragraph.
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